Real Estate Information Archive


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(Chapel Hill, NC 2/9/2012) -- Masha Halpern with  Keller Williams Realty Chapel , NC, has earned the prestigious Certified Luxury Home Marketing Specialist designation in recognition of her experience, knowledge and expertise in the luxury home market.   Masha Halpern is an example of a real estate professional who has worked to develop market knowledge and the special skills and competencies necessary to provide exceptional service in the fine homes and estates marketplace,” said Institute President Laurie Moore-Moore, upon announcing Halpern’s designation.  “Affluent buyers and sellers can turn to sales professionals, like Masha Halpern, who have this designation and be confident that they have special expertise and experience in the luxury home marketplace.”

“I am committed to providing outstanding service to my clients,” said Masha “the Certified Luxury Home Marketing Specialist designation is evidence of my ability to meet the needs of affluent buyers and sellers.  My membership in The Institute for Luxury Home Marketing also provides me with marketing tools and networking capabilities that benefit my clients.”  

Masha Halpern is an award-winning real estate professional who has gone through special training and met performance standards in the upper tier market.  She has been in real estate since 1992 and specializes in the Chapel Hill & Durham luxury, historic and multi-million dollar market. Masha has been recognized as a top Broker in her field, and in the top 5% of all Realtors nationwide.

For current information on the upper tier market, Masha Halpern & The Smart Move Team at, 877-478-4669, 919-414-0337 or  






Masha Halpern Attends Real Estate Technology Summit

by Masha Halpern

Masha Halpern Attends CyberStar Realtor Technology Summit in Fort Worth, Texas

Masha Halpern of Keller Williams Realty in Chapel Hill, North Carolina has recently returned from the annual Allen F. Hainge CyberStar Summit, held this year in Fort Worth, Texas.   Masha, who has been a member of this elite group of Realtors since 2009, attended the Summit to share & learn about the “latest and greatest” ideas, tips and techniques on using today’s technology with other CyberStar Realtor members. CyberStar is an exclusive networking organization has grown to over 200 Real Estate Brokers, with members in the US, Australia, the Bahamas, Canada, and Mexico.

Masha is the exclusive CyberStar member in the Chapel Hill and Durham, NC market. Each sales associate or broker accepted for membership has demonstrated outstanding ability in three areas: production leadership, using today’s technology in their marketing efforts, and a willingness to share their discoveries, ideas and spirit with other CyberStars. 

Masha’s award-winning website, has received wide recognition locally, as well as on a state, national and even an international level.  “Today, approximately 87% of all homebuyers are using the internet to help them with the home-buying process.” Halpern said. “Many home sellers”, Masha added,  “ use the internet as a tool to help them choose their Realtor.  As sellers, homeowners want to see how their home might be showcased on the internet, and as buyers, they want to be able to search ALL homes currently available in the MLS.”   Masha believes that her website,, is one of the most valuable marketing tool she offers clients.

Masha has been a Realtor in the Chapel Hill/Durham area for 20 years, and holds numerous designations including GRI (Graduate Realtors Institute), CLHMS( Certified Luxury Home Marketing Specialist ) through the  prestigious Luxury Home Marketing Institute . She is affiliated with Keller Williams Realty and can be reached at 877-478-4669 and


Is a Home Owners Association Right for You?

by Masha Halpern

If you are looking for a home one thing you'll need to consider is whether or not you would like to live in a community where it is part of a Home Owner's Association.  If you are not familiar, Home Owner Associations or HOA's are a regulatory board found in planned communities, gated communities, condominium complexes and subdivisions. A Homeowners association collects fees or “assessments” from individual home owners to cover certain expenses. For example maintenance of common areas, insurance and health or safety improvements.  A HOA also enforces rules and regulations set forth by the developer or property owner.

The Community Association Institute estimates that nearly one out of every six Americans lives in a community association.  Before purchasing a Chapel Hill home that is regulated by an HOA, it is very important to read their bylaws.  These are laws governed by the association. Always ask questions so that you can make an informed decision. Here are a few to help you get started:

  • Ask the HOA about parking limitations/restrictions, pet limitations/restrictions with respect to quantity, size and type, restrictions related to outdoor decor/furniture/grilling restrictions (for balcony/patio), and if there are any current outstanding assessments the new owner will be responsible for assuming.
  • Be certain to ask if there is any active litigation, as this may affect buyer financing, and also indicates possible red flags with property in general you will want your home inspector to do extra due diligence on.
  • If you don't agree with something in the bylaws/restrictions, do you have any recourse?
  • What do monthly HOA assessments/fees cover? HOA fees typically cover common ground concerns such as landscaping, pest control, pool and fitness center maintenance, guard gate/security services and common area taxes. They sometimes cover utilities such as trash, water or cable television.
  • How often do HOA assessments/fees increase (and at what percentage), so you can be prepared for rising costs down the road?  Also ask, will the members be able to vote on the rising cost?

There are a lot of positives and negatives in becoming a part of a homeowners association.  It may or may not fit into your lifestyle and ideas.  Read the agreement well before you consider a home with a homeowners association.  Ask the homeowners in the community about the services they receive because of the agreement.  The better you understand how all the locals feel about their association, the easier it will be for you to know if it is right for you.  Also you want to know how the association deals with issues that arise. You want to know what you are getting yourself into before you fall in love with the new North Carolina house!





Luxury Insights: Warren Buffett Says, ' Buy That Retirement Home Now'

by Masha Halpern
Milder climate, proximity to high level health institutions and universities, emphasis on continuing education, and short drives to beach and mountains make Chapel Hill and Durham, NC a favorite retirement location. Properties have always been viewed as good value, but now, it's an opportunity that really should not be missed.
As his secretary Debbie Bosanek says: “Warren tells me that it will be the best opportunity in my lifetime. Mortgage rates are low and prices have dropped dramatically...."


7 - 9 pm  sat | Feb 11

Live Music at LaVita Dolce Espresso & Gelato Cafe' 

Enjoy live music this Saturday evening.  Treat yourself to a special coffee drink or a gelato, while listening to the relaxing sounds of singer-songwriter-guitar player Gary Mitchell.  Listen to Gary's mix of acoustic originals, popular covers, and new surprises.  Bring your kids; the show is family-friendly.  Learn more about Gary Mitchell and his wide repertoire of music.  You'll realize that you'll be in for a special evening of entertainment!


Treat your valentine to one of LaVita Dolce's custom-created Valentine-themed gelatos; chocolate-covered strawberry, chocolate raspberry, or strawberry swirl, or their mixed berry sorbet.  


610 MARKET STREET | 919.968.1635 | MON - THURS 7 AM - 7 PM,

FRI 7 AM - 9 PM, SAT 9 AM - 9 PM, SUN 9 AM - 7 PM

2nd Friday ArtWalk

by Masha Halpern

6 - 9 pm  fri | Feb 10

2nd Friday ArtWalk at Strays Shipping Center & Art Gallery

BE WISE: Visit Strays to meet CLAWS, Inc's live owls & other fascinating rescued birds, while viewing local artwork & hand-crafted items.  Meet some of the 100 artisans whose work is on display at Strays, shop for unique, local Valentines Day gifts, and enjoy light refreshments.  Mention this article for a 10% discount on jewelry, paintings, & prints.


Enter Stray's raffle drawing to benefit the important animal rescue operation of CLAWS, Inc.  For only $1, be eligible for artist-donated prizes, including this photo montage of owls, plus jewelry & paintings.

Note Strays new Saturday hours: 10 am - 2 pm. 


710 MARKET STREET | 919.933.4202 | MON - FRI 9 AM - 6 PM, SAT 10 AM - 2 PM

Valentines in the Village- Southern Village

by Masha Halpern


2:30-4:30 pm  fri | Feb 10

Valentines in the Village-Southern Village

This is an event that sounds like a lot of fun for the family!


Follow the Valentine balloons to find fun Valentine-themed activities, gifts, and goodies for children.  Start at Harrington Bank to decorate a goodie bag, then walk around Market Street to visit the 20 other participating businesses.  End the afternoon at the Executive Suite offices at 310 Kildaire Road for a Valentines celebration featuring cupcakes, bubbly, treats & surprises.  Enter the Executive Suites at the black awning entrance on Kildaire Drive, right around the corner from Weaver Street Market, or go through the door at the back corner inside of Weaver Street Market. Reprinted from the Southern Village E-Newsletter.


See the list of the businesses who will take part in this fun event.  It's just like Halloween trick-or-treating in February!  



Open houses are a wonderful way to become more familiar with a house you may be considering buying!

We have a SUPER house for sale at 309 Rossburn Way in Chapel Hill's Kent Woodlands neighborhood!

We will host it as Open House scheduled for weekend of February 11th  and 12th at 309 Rossburn Way.  Click here to see our unique virtual tour of the house and its features. You can also download a brochure from our virtual tour a

Come by our event open house, tour the property,enjoy refreshments, and enter drawings for Valentines Day! Its a charming home and a sweetheart of a deal!

If you cant make it to the open house, I would be more than happy to meet you for a showing at another time convenient for you. See you there, and Happy Valentines Day! Masha

February is Heart Health Month

by Masha Halpern

The number one killer of women is heart disease - heart disease claims more lives each year than all types of cancers combined.

How healthy is your heart? Take the assessment at My Life Check to evaluate your heart health.

My Life Check was designed by the American Heart Association with the goal of improved health by educating the public on how best to live. These measures have one unique thing in common: any person can make these changes, the steps are not expensive to take and even modest improvements to your health will make a big difference. Start with one or two. This simple, seven step list has been developed to deliver on the hope we all have--to live a long, productive healthy life.

Become an advocate for issues in your community like anti-smoking legislation, increased physical activity in schools and nutrition policy initiatives at

Do you have any heart health tips that have worked for you? Share them with your North Carolina community!





Displaying blog entries 1-9 of 9




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Contact Information

Photo of Masha Halpern - Boutique Real Estate Real Estate
Masha Halpern - Boutique Real Estate
Keller Williams Realty
101 Cosgrove Avenue, Suite 200
Chapel Hill NC 27514
Direct 919-951-1780
Toll Free 877-478-4669
Fax: 919-928-9030

Masha Halpern of Keller Williams Realty provides real estate services in the Chapel Hill, Carrboro and Durham, North Carolina area including real estate services for buyer, sellers and those relocating to the surrounding areas of Apex, Bahama,Cary, Efland, Hillsborough, Holly Springs, Mebane, Raleigh, and Wake Forest. Search for homes in Chapel Hill, Carrboro, Durham or the surrounding communities.  Request a market analysis for your North Carolina property.  I list and sell residential real estate, investment property, vacant land, lots for sale in Chapel Hill, Carrboro and Durham, North Carolina area.

Chapel Hill, Carrboro and Durham, North Carolina real estate and homes for sale in North Carolina - Masha Halpern & The Smart Move Team